Interim marketing automation specialist

Over 15 years of experience
After 15 years of experience, I developed a true love for marketing automation. By experimenting a lot and taking feedback into account, I thrive on higher open rates, clickthrough, and conversion. Commercially or service related.

I strongly believe in a personal customer journey, where all relevant channels inform, convince and convert at the right time. Email is my favorite channel, but I am highly interested in other channels as well. I like to share my thoughts with you in some articles I wrote.

Hire me as a temporary member of your team
I am available as an interim or freelance specialist. Send me a message to get in touch with me.

Services

Customer Journey

Visualize when a touchpoint is most relevant for your customer by mapping the customer journey.

Business Goals

Set the business goals and determine which touchpoint and message can contribute the best.

Marketing Automation

Personalize and automate messages based on life cycles and behavior of your customers.

Optimization

Monitor every campaign and keep optimizing to reach the utmost performance possible.

Achievements

Nomination Email Professional of the Year

First WCAGG 2.0 certifcate for email communication

First place UX hackathon

11 Playstation Platinum trophies

Recommendations

The first thing that comes to mind when thinking about Dennis as a colleague is one simple sentence: "It's already done". Now we're still debating whether his ability to outperform others is due to his focus and digital knowledge or because he secretly has an identical twin brother. All jokes aside, my time with Dennis has been educational to say the least. He's an amazing man to work with and a wonderful team player that finds humour in the most unexpected, yet appropriate, situations. He truly understands the difference between hype and added value, and always goes the extra mile... or two.

Poyan Karbor

UX Designer / Design Lead, Royal Schiphol Group

Just like his favorite Marvel character, Dennis looked like the boy next door when he came walking into the office as my new colleague. His superhero powers still quietly waiting below the surface for a challenge. It didn’t take long for him to prove himself though. Before we knew it challenges came crawling at him like Skrulls on a group of Kree…